Another seemingly underutilised feature closely related to {Get,Set}WindowLong is cbClsExtra/cbWndExtra which lets you allocate additional data associated with a window, and store whatever you want there. The indices to the GWL/SWL function are quite revealing of how this mechanism works:

https://learn.microsoft.com/en-us/windows/win32/api/winuser/...

Indeed, aside from a party trick, why build an executable trampoline at runtime when you can store and retrieve the context, or a pointer to the context, with SetWindowLong() / GetWindowLong() [1]?

Slightly related: in my view Win32 windows are a faithful implementation of the Actor Model. The window proc of a window is mutable, it represents the current behavior, and can be changed in response to any received message. While I haven't personally seen this used in Win32 programs it is a powerful feature as it allows for implementing interaction state machines in a very natural way (the same way that Miro Samek promotes in his book.)

[1] https://learn.microsoft.com/en-us/windows/win32/api/winuser/...

Windows actually had a workaround in its NX-bit implementation that recognized the byte patterns of these trampolines from the fault handler: https://web.archive.org/web/20090123222148/http://support.mi...

Probably not useful for most of my use cases (I'm usually injecting a payload, so I'd still have the pointer-distance issue between the executable and my payload), but it's still potentially handy. Will have to keep that around!