by dfajgljsldkjag
4 subcomments
- Companies doing SEO for lead generation have been ruining search results for years now. I've searched for basic car questions so many times and gotten low effort articles from some random dealership in Kentucky or Ohio [1]. No, Toyota of Louisville, I am not a lead and I don't want your opinion any more than I want the opinion of any of the other 9000 local car dealerships in the country. And this pattern applies to home maintenance[2], legal questions, etc. Screw those guys.
We don't click because those guys have made it so there's nothing worth clicking on.
1. https://www.google.com/search?q=how+often+to+do+oil+change
(this particular search has a few high quality results ranked at the top, but it illustrates what random dealerships from who knows where are doing to ruin the results.)
2. https://www.google.com/search?q=how+to+wash+upstairs+windows
by aspbee555
1 subcomments
- AI has made it significantly easier to find exactly the answers I was looking for without all the BS designed to trick me into clicking something I never wanted/is completely useless, but I will still jump to DuckDuckGo to look for more as the "AI" is really great at making things up that do not exist. The AI summaries can be just as bad. Soon it will just be search results of AI hallucinations, so not really sure where this is all going
I stopped using Google search years ago as it became nothing but useless results that led to garbage I wasn't looking for. I at least still get good results from DuckDuckGo somehow
- I had no idea a click could cost this much and be sustainable (guess it might not):
"Personal injury lawyers are paying 568% more per click than they did in 2021. The keyword 'Las Vegas personal injury attorneys' costs $500 per click. Some legal keywords have crossed $1,000."
- Maybe they should search for "What are my legal options if a big company steals my business?"
- How is this a bad thing for them? Now they don't have to pay for clicks from people who aren't interested in their services. People who want to hire a lawyer will still click.
- >>>> For law firms that built their entire client acquisition strategy on Google, this is an existential shift.
Oops. I guess it's back to billboards along the freeways.
by furyofantares
0 subcomment
- The article itself is an AI summary, of course. I clicked through the sources, it's unclear how many of them are also AI summaries. Maybe digging another level deep would find some actual sources, I don't know.
by ChrisMarshallNY
1 subcomments
- I'm assuming that this applies everywhere, but this is a law-centered site, so that's their focus.
I confess to "not clicking," myself. Also, I often use ChatGPT to answer questions I used to put to Teh Google.
- Maybe people should install AdNauseam to make up for the lost clicks?
https://adnauseam.io/
- The irony of a clearly AI-written article bemoaning the effects of AI on content marketers is strong.
by kingstnap
3 subcomments
- AI summaries eating SEO is a good thing imo. Way too many grifters.
- Is Yellow Pages and businesses starting in A back on the table?
- So many google queries I have are pretty simple and the AI overview is good enough to answer them, that is honestly one of the best outcomes of the AI bubble for the masses.
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