At their recommendation, we internally staffed a Quality Training and Service Team to focus on hands-on training with on first-year electrical apprentices.

With the guidance of the erstwhile Milwaukee re, our QTS team developed and delivered hands-on trainings (with $company’s products) in the US & Canada, for first-year apprentices.

I covered the Western Region at that time and every training center I observed, from Hawaii to Colorado, had Milwaukee-provided tools and training for the apprentices to learn & grow with. When they turn out (become journeymen), it’s little wonder what they “Pack Out” with. Which is what we hoped to — and at least in some markets did— accomplish with our product.

I’ve personally been a DeWalt guy since the early oughts, and in addition to feeling a steady decline, I was particularly hurt when one of my (Milwaukee-loving) foremen informed me that “T-Stack” sounds like a male enhancement pill.

edit: clarity, grammar. not-edited: my irregular use of the AI-shibboleth emdash

https://global.chervongroup.com/en/what-we-do/our-brands