- The problem we're seeing across many professions is AI output is not getting vetted by knowledgeable people, whether it's an experienced analyst, senior engineer, expert attorney, or the resident physician. At best they skim, at worst they don't even see it at all before it's published, pushed to production, distributed to clients, or submitted to the court.
In many cases the skills are available in house to do the necessary vetting, but these people are already overwhelmed with their existing day to day.
Anyone remember that item a few months back about Amazon now having senior engineers vet generative AI output (https://news.ycombinator.com/item?id=47323017)? I had to LOL when I read that. These folks are already slammed. And the idea that Amazon would allow human bottlenecks to multiply across projects and underlying infrastructure development is ridiculous.
- Is there any source with just the plain text? The css styling is headache inducing and reader mode doesn't work or has been defeated.
- The real comedy is seeing this garbage come down from senior management, clumsy prompting, hallucinated garbage that’s all fluff and zero actionable information, zero real informed analysis. “See this analysis of our support issues from jira, we must fix these top three problems!!!” And it’s all the stuff everyone has known for years but management has refused to give anyone the authority to fix anything. I’ve seen this more than twice now; needs a name. Garbagemaxxing?
- What a horrible page to navigate
by jonwinstanley
0 subcomment
- Did someone hallucinate how scrolling is supposed to work on a web page?
- What’s strange about how things have developed is that this report 12-18 months ago would have been a massive scandal and would have caused durable brand damage.
Now nobody will remember or notice.
- Fix your website. Drop the shitty Javascript animations. Jesus these things were solved in 2014 with D3JS and jQuery.
by mapontosevenths
2 subcomments
- EY has been quietly laying people off for the last year solid.
It's unsurprising that trying to do more with less results in lower quality.
- This sort of thing is a complete embarrassment to a firm like EY, where people are paying them a lot of money for advice. They’ve basically demonstrated that their market leading research is just someone asking questions to ChatGPT.
If you ever needed evidence to not buy “advice” from such outfits, this is exhibit one.
Hopefully they at least fired the partner that published this steaming pile of AI slop.
- Site is gross to scroll on mobile
- I did some ghost writing for EY. I wrote cheat sheets about international tax transfer pricing, mining and metals, and life sciences for its then CEO Mark Weinberger.
I had no experience and knew absolutely zero about any of those sectors.
by FearNotDaniel
1 subcomments
- Off topic but: the scroll mechanism on mobile is so horribly irritating and unpredictable that I just can’t be bothered fighting against it to read what sounds like at least a mildly interesting article.
- I’d also be interested in seeing the rate of hallucinated citations from the pre-ChatGPT era.
I’m not entirely convinced this is purely an LLM-related issue. I’ve definitely come across countless misattributed citations in big four reports long before generative AI became widespread.
- Stop messing with the scroll, I thought there was something wrong with my mouse wheel. Why are you doing this?
- Ernst & Young again proving they're leading in the race to the bottom.
Why would anyone trust these large contractor companies enough to pay them the huge amounts of money to have juniors learning the ropes on their dime?
"Customers" were the content the juniors were trained on in the same way that scraped internet data is what LLMs are trained on, except Customers were paying for the privilege of being 'scraped'.
Now there are no juniors, just LLMs being asked questions that aren't specific enough, and assuming the answer is one-shot correct.
It saves E&Y lots of money though, and their (confusing) reputation will provide a surprising amount of momentum such that plenty of work will keep rolling in for a few years to come.
- I think it’s important to note that EY report’s overall quality has not been affected by GenAI.
by contingencies
0 subcomment
- Basically the entire consulting industry should die due to AI.
Performative executives of yesteryear that constantly need external validation and direction and operate through hive mind and groupthink are weak and will die.
I believe some of the biggest problems in today's business leaders are an inability to be open to new information, to think across traditional professional boundaries, or to ask meaningful questions.
AI simply exposes this unapologetically.
Bad management (this includes most government): up your game or get out of the way.
Sycophantic consultant firms: die.
The Economist should do an article on this.
- How does such thing even happen? I know for example in Qwen Chat or Perplexity, they produce citations on at the end of each generated sentence. So I can hover my mouse over each citation and see from which website that was scraped from.
Did they just prompt ChatGPT with no web search and copy-pasted it?
by jiveturkey
0 subcomment
- > Instead of releasing our results all at once, we're going to focus on one report at a time. This approach both prevents individual examples being overlooked and allows us to illustrate the negative impacts of vibe citing on research quality and public trust.
Not to take away from the actually great reporting here, but what they mean is, This approach allows them to milk it for as many clicks as possible.
by throwrioawfo
1 subcomments
- You're not actually meant to _read_ these reports.
by galaxyLogic
6 subcomments
- I don't quite get it why they can't take another LLM and vet the output of the first with the second one. Surely they would not have the same hallucinations and would be able to detect hallucinations of the earlier LLM. Maybe it would cost too much in terms of tokens?
I don't know but I would expect it to be realtively easy for an LLM to detect "hallucinations".
by Our_Benefactors
0 subcomment
- Holy horrible UI
- Who designs a website like this?
by sourcecodeplz
3 subcomments
- Was the title updated? from "ernst & young" to EY Canada. Why?
- I guess this is a great report, but the parallax landing page shenanigans disrupt my reading flow, you cannot easily scroll back to get a overview of the key facts, so I stopped.
- Title changed to remove "Earnst & Young". Why? It seems deferential to an entity that, in this case, certainly doesn't deserve it.
by solomonxiexie
0 subcomment
- There is a big chance the web page itself was vibe coded, and the author was not bothered by it.
- > In late 2025, EY Canada published
okay that makes me feel better, I think January's frontier models and beyond are better at this
but check your sources folks
- If they can't be bothered what they are putting out, do you think that before AI, what they wrote had any merit?
- Scrolling this page is terribly awkward.
by galaxyLogic
1 subcomments
- I don't quite get it why they can't take another LLM and vet the output of the first with the second one. Surely they would not have the same hallucinations and would be able to detect hallucinations of the earlier LLM. Maybe it would cost too much in terms of tokens?
I don't know but I would expect it to be relatively easy for an LLM to detect "hallucinations".
- Those are who rejected you for a job you applied for.. AI amplified the dunning kruger that unfortunately real experts in their field are overlooked now, because a wall of text with numbers sounds and look professional enough.
Any person with above average knowledge on a specific topic, can tell when AI starts hallucinating and making things up, or at least introducing new problems due to complexity added rather than solving it, that’s my observation using all top tier ones too, it’s like they are designed to solve a problem regardless so they start making things up or piling workarounds, a person with no deep knowledge in that topic will just copy it all and call it a day.
Just yesterday, I asked claude 4.8 on something specific that I know the answer for, it had a long list of solutions that none were close to the real answer, when I replied with the real answer and pushed back, I got the famous quote “you are right, thanks for pushing back”.
- Maybe they should stop pushing these bankers to do 48 hour shifts…
by zelphirkalt
1 subcomments
- I wish we could just stop destroying people's jobs and lives using AI. The statistics I have heard quoted say, that merely 25% of the people actually like their job. Meaning they like doing what they do for its own sake, not because it gets them money, which they desperately need to live. I get it, most people don't want to do the work. But can we stop ruining the jobs of people, who are actually dedicated to their job and would like to keep doing their job properly?
But I guess since EY is a CYA hedge anyway, no one really cares about whether the reports are hallucinations or not. Someone high up spent money on EY, so that they can justify some decision and won't be held responsible that much, when it turns out the decision was shit. All that matters to them is, that it has the appearance of something genuine and then they can base the decision on what they receive from EY, which better be what they already wanted to hear/read anyway.
by mentalgear
0 subcomment
- This proves (again) one think for sure: The "Big x" Consulting Firms were always BS - and now them generating all their work themselves using LLMs just profs that their 'clients' can just skip their Million Dollar fees and just ask the LLM directly.
- Wow, your mom lets you have TWO scrollbars?
by motohagiography
0 subcomment
- People don't get it, this is marketing an example of what they could do for you. They can produce reports that say what you want to say, filtered through third party diligence and E&O policies, then take flak and blowback for tough policy choices. For the client there will be no consequences. It's not just ai slop or garbage, it's what makes them well worth it.
Slop signalling may be the new power play. Nothing quite says "FU" like a low effort AI hallucinations.
- Vibe coded scrollbar?
- "All jobs would be gone next month."
~ A greedy, dishonest and unethical capitalist.
- Fucking hell how is this website so unusable.
- what an absolute garbage of a website to navigate. zero out of ten.
- this is not surprising at all - much of Big 4 is BS
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