Having said that, for all the AI features, the big one would be setting key frames etc. with an agent, driving the general editing workflow with text,etc. I realize this is non trivial but it's certainly viable for a team of this calibre.

I think if BM added a paid for agent which helped execute their traditional video editing tools (even if it "only" supported a subset) then that's a subscription a lot of people would be willing to pay for, especially as their core tool is so generous.

It's a baffling process flow if you're coming from Lightroom or a manual ACR workflow. But I'm excited to see where this goes. Quite simply, the output results are great. And free!

I don't think their use of it is bad at all, I'm just tired.

Will it allow me to drastically improve my workflow (save time for some tedious tasks), increase quality of the outputs etc?